
About Dapta
Dapta is an AI company that helps SMBs automate their processes through voice and text agents, enabling teams to close more deals faster. Their platform is designed to streamline operations and improve sales efficiency through intelligent automation.
The Challenge
Dapta needed to fill a high-quality room for their Topgolf event during AZ Tech Week, targeting founders, CEOs, and decision-makers.
Before working with SendtoWin:
Outreach was limited to organic visibility through event listings
No structured way to reach their ideal audience directly
Initial capacity was set at 20 attendees, with uncertainty around attendance
High risk of no-shows and underfilled events
The team lacked both the infrastructure and bandwidth to execute targeted outreach at scale.
SendtoWin's Solution
SendtoWin built and executed a targeted outbound campaign designed to reach Dapta’s ideal attendees.
The approach included:
Defining a clear ICP for the event (founders, investors, operators)
Building targeted lead lists aligned with AZ Tech Week and relevant audiences
Running email campaigns to drive registrations
Removing the need for any manual outreach from Dapta’s team
This allowed Dapta to focus entirely on event execution while SendtoWin handled pipeline generation for attendance.
The Results
Scaled event capacity from 12-20 to 50 attendees in just days
Reached 75 registrations within ~1 week of campaign launch
Filled initial capacity by mid-week, forcing expansion of the event
Generated strong interest from founders, CEOs, and investors
Eliminated the need for manual outreach entirely
Created early pipeline through conversations with potential customers before the event even took place
Conclusion
With SendtoWin, Dapta transformed event outreach from a passive, uncertain process into a predictable and scalable engine. The team was able to 5x event capacity, attract their exact ICP, and build meaningful relationships ahead of the event, all without adding operational overhead. Outbound became a powerful lever not just for attendance, but for pipeline generation and brand visibility within their target market.
SendtoWin made the process effortless. We didn’t have to do any manual outreach, and we were able to reach exactly the right people and fill our event far beyond what we expected.
– Annie Neal, Growth Marketing at Dapta
