About Puppy Sphere
Puppy Sphere is a puppy wellness company that creates immersive, puppy-powered experiences for individuals and corporate teams. From wellness activations and team events to conferences and trade shows, Puppy Sphere helps organizations bring joy, connection, and stress relief into the workplace.
Today, Puppy Sphere operates studios across major cities in Canada and the United States, including Toronto, Montreal, Winnipeg, Ottawa, New York, San Francisco, Chicago, and Washington DC, serving both consumers and enterprise clients nationwide.
The Challenge
Puppy Sphere’s growth has historically been driven by inbound demand. Nearly 90% of revenue came from inbound, leaving outbound underdeveloped despite clear opportunities with corporate teams, events, and partnerships.
The team needed:
A way to proactively reach corporate buyers in specific cities
A scalable outbound motion without building it in-house
Confidence that outreach would be targeted, relevant, and operationally feasible
SendtoWin's Solution
SendtoWin built a plug-and-play outbound engine tailored to Puppy Sphere’s highly location-specific business model.
The partnership included:
End-to-end outbound execution, from list building to sequencing and scheduling
AI-powered targeting to ensure prospects were located near Puppy Sphere studios and had physical office presence
Ongoing optimization and real-time visibility through dashboards, Slack, and a shared inbox
A seamless workflow that integrated directly into Puppy Sphere’s day-to-day operations
The Results
Generated 150+ positive leads within the first three months
Built a strong pipeline of corporate clients planning future events
Closed events directly from outbound-sourced conversations
Engaged brands including Taboola, Trustpilot,Mejuri, A24, and Ramp
Created a repeatable outbound motion to supplement inbound demand and smooth revenue forecasting
Conclusion
By partnering with SendtoWin, Puppy Sphere successfully added a scalable outbound motion to complement its inbound-heavy growth model. In under three months, outbound became a reliable source of high intent conversations, generating 150+ leads and opening doors with enterprise brands across North America.
The partnership allowed Puppy Sphere to reach the right companies in the right cities, build an aligned pipeline, and create a repeatable outbound engine without adding operational complexity. Outbound is now a strategic growth lever supporting long-term expansion across corporate events, wellness programs, and brand partnerships.
SendtoWin was essentially plug-and-play. They gave us everything we needed to run a successful outbound motion without adding complexity to our day-to-day.
– Eric Cho, Sales Manager at Puppy Sphere
