About Motom

Motom is a creator commerce platform that helps brands power their creator marketing programs through personalized storefronts and data-rich performance tracking. By bridging creators and brands directly, Motom enables retailers and e-commerce companies to drive conversions, capture first-party data, and retain ownership of the customer journey.

Motom's Challenge

As a growing startup in the creator commerce and social shopping space, Motom’s small team needed help reaching the right brand partners efficiently. Their internal bandwidth was limited, and manual outreach through tools like LinkedIn and email finders proved time-consuming and inconsistent.

SendtoWin's Solution

Motom partnered with SendtoWin to launch scalable outbound campaigns targeting decision-makers at retail and e-commerce brands.

• Continuous A/B testing to boost engagement

• Real-time collaboration and strategy adjustments.

• Event-driven campaigns supporting conference follow-ups

SendtoWin's Impact

• Enterprise win: Closed a top-tier U.S. fashion retailer within the first month

• Consistent pipeline: Qualified leads from global retail and CPG brands

• Efficiency: Faster iteration on outreach testing and performance

• High engagement: Above-industry deliverability and response rates

Conclusion

With SendtoWin, Motom turned a manual, high-friction outreach process into a data-driven, scalable growth engine. By combining SendtoWin’s B2B lead generation expertise with Motom’s innovative creator commerce technology, the partnership has accelerated pipeline growth, strengthened enterprise relationships, and positioned Motom as a leader in the creator economy.

The SendtoWin team feels like a true extension of our own—fast, flexible, and deeply experienced.

— Jenna Lichtman, Director of Creator Storefront Partnerships